The ‘Kris Jenner’ Gremlin:
Sometimes, when I’m feeling particularly sadisitic, I intentionally learn from someone that grosses me out. Both Lewis Hamilton and Jordan Peterson made the leap of ‘oh I get you, and now I kinda like you’ bucket through this exercise. And this week…?
Well, we now welcome Kris Jenner into the Gremlin squad because holy molly that Queen is a titan. Every day I do a block of learning on an online university and my Masterclass teacher this week was Kris Jenner because I wanted to learn about ‘branding.’
As part of the digital native generation (minus the millionaire momager) I have some basic understanding of the effort that goes into creating a brand, but I think I’ve TOTALLY underestimated the work and amount of energy it takes behind the scenes to make the social media presences that we see as ‘authentic’. (I’ve heard this word so much I’ve become numb to it).
We’ve basically taken the no-makeup makeup principle and attached it onto social media. We want relatability and great work without it looking forced, or fake. I used to think that the effortless IG presence was just that… effortless. However, after watching Kris J, I realised that the TIME AND STRATEGY required for Gremlins on social media needs to be treated like a profession - but feel like a holiday. No makeup makeup.
What I’m painting:
Studio Shots - I’m working on a painting series called the ‘Jummah Drip’. Each painting will have a spoken word to go with it in a 12 part series.
What I’m Writing:
One smell to travel back in time
“Grandad”
Grandad I keep smelling you
I caught a whiff of you on the train platform
So I chased a stranger for longer than is OK
Chalked in up to chance
Because only babies believe in fate.Now I smell you again
On the bus where no one is in sight
It doesn’t make any sense.
But this fourth sense is happy
And this sixth sense knows…
Till next time you beautiful beast,
K X